How to build a successful career in writing | The Daily Star
12:00 AM, June 04, 2021 / LAST MODIFIED: 04:04 AM, June 04, 2021

How to build a successful career in writing

Writing, more than any other field, necessitates a greater focus on words and thoughts. Starting a writing profession is not tough; nevertheless, developing a distinct identity for your writing style and thought process and communicating it hard. Contrary to popular belief, writing is a lucrative and diverse profession with a wide range of specialisations within each category. People who have honed their writing talents can find work in fields and businesses such as content writing for magazines, scientific journals, e-commerce, and newspapers, academic writing, technical writing in the IT industry, and others, copywriting, social media writing, and SEO writing.

Content has become a crucial strategy for brands to promote and endorse their firm and products in today's fast-paced internet world. This necessitates the hiring of employees with strong writing abilities and a broad knowledge base. The content is at the heart of the internet, and everything revolves around it. As a result, everyone wants to create valuable and compelling material, and this is where writing comes in. Every step of the project planning process necessitates clear conceptualisation and the putting down of a plan, which is a continuous process for writers who read, think, and write. Here are some of the ways you can build your career in writing:

Decide whether you want to specialise or generalise

If you write mostly for local or regional newspapers, or if you have a day job and only write on occasion, it is preferable to be a generalist. Part-time or regional writers require every assignment opportunity they can get. However, if you want to write full-time or for a national audience, picking a specialty can save you time and money. Specialists join a network of targeted media, manufacturers, and public relations firms, and within that group, one job can quickly lead to another.  Establish yourself as an authority in a single field—or, in the case of music, a certain genre—so that editors remember you whenever the topic arises. That way, instead of the other way around, they contact you.

Make the most of your prior experience

Every personal experience or published material should be treated as a credential or a building brick. Find possibilities to use these building components by networking. The act of publishing a book attracts attention as well. Similarly, an assignment may be presented to you that barely covers your unreimbursed charges. Consider getting the content published in the correct place if it would help you establish credibility. Always try to push yourself out of your comfort zone by taking on projects that need you to use your skills in new ways. Moving to the next level requires a combination of experiences, networking, and fearlessness.

Use social media and blogging wisely

Blogging is a great technique to gain credibility if you don't already have any. Even if you are an experienced writer, blogging for established sites can help you break into a new field, even if you're only paid a pittance. However, there are a couple of caveats: It is crucial to remember that subscriptions and ad sales aren't the only ways for bloggers to make money. When it comes to the information you show online about your ideas and markets, social media may be very useful for developing your network and even researching articles. However, you should exercise caution when it comes to the information you show online about your ideas and markets.

Understand the role of relationship-building

Editors prefer to work with writers who are precise and submit on or before the deadline, assist the picture editor, are not rude to enthusiastic fact-checkers, and can act as a "go-to" person if another writer fails to deliver. Prioritise building that professional relationship. Personal relationships, on the other hand, must be nurtured. Keeping in touch with editors by remembering their unique interests and providing relevant articles and quick notes. This keeps you at the top of editors' minds for more jobs, and when they move to new magazines, they will want individuals they know, like you, to write for them as well.

Generate a multitude of ideas

In freelancing, ideas are the currency, and the rule of thumb that you should pitch five to ten ideas for every article you place is pretty accurate for most of us. However, you may improve your skills by training yourself. For example, if you have had a few articles published, you will most likely be invited to events such as presentations, interviews, and even media trips. Make a list of possible story ideas ahead of time; this will help you ask better questions at the moment. Then proceed to add angles to your list of ideas. It is not uncommon to match a half-dozen ideas to a half-dozen different editors from a single event using this method.

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