Peugeot for emerging markets | The Daily Star
12:00 AM, November 30, 2016 / LAST MODIFIED: 12:00 AM, November 30, 2016

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Peugeot for emerging markets

French car-manufacturer Peugeot launched the 301 model line in 2012 to serve as an entry level sedan for emerging markets in Asia, Latin America and Eastern Europe, bringing customers their first taste of French quirkiness. There's a new model out, and with Peugeot set to make an official entry into the Bangladeshi market, there's a chance, if the stars align, that the fantastically proportioned 301 might make it to our shores. 

The 301 utilises the Euro 6 line of petrol engines – options include a 1.2 litre (82 HP, 87 lb-ft) and 1.6 litre (115 HP, 110 lb-ft), both combined with a 6-speed automatic. That's decent power, and the 1.2 motor will benefit from a low tax bracket – leading to a pretty competitive price in the entry level segment. The 301 comes well equipped - full range of safety features, touch-screen infotainment, driver aids, cruise control, and more. If it does come to Bangladesh, trim levels might change quite a bit. 

AG Automobiles is expected to bring in the Peugeot brand soon, but chances are they'll be targeting the luxury and mid-range market, which possibly means the 301 won't make the cut. Let's hope it does though, because it looks brilliant and is seemingly going to be great value for money – we'd definitely like more French quirkiness on the road.

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